LEWIS 360° – The blog of global communications agency, LEWIS PR

What was hot on the web this week? Get up to speed on the latest trends, news and services with some of our favorite new stories. Your Mom Is So Social, She’s On Facebook And Pinterest Right Now According to a Nielsen study, Facebook ranks as the number one social network for U.S. moms, with [...]

We’re excited to learn that we’ve moved into the top 50 PR agencies in North America, based on the May 2012 rankings from PRWeek. With our US headquarters in San Francisco, we are now the 8th largest agency in the West region, which includes Mountain, Southwest and Pacific states. On that list we have the [...]

What was hot on the web this week? Get up to speed on the latest trends, news and services with some of our favorite new stories. LinkedIn To Acquire SlideShare For $119M Cash And Stock Professional social network LinkedIn announced Wednesday that it will acquire presentation-sharing startup SlideShare for $118.75 million in cash and stock. [...]

The first part of this blog series began our look into 4G next generation mobile data rollout and some of the key benefits that LTE offers. However, while in the UK we wait for parts of the spectrum to be freed up through the digital switchover and then bands auctioned off to the mobile providers, [...]

The single biggest revolution in marketing in 2012 is the transition from one-way communication to online dialogue according to 700 marketers in the Netherlands, who participated in a survey by Berenschot. Marketing professionals were asked to name the most important trends in 2012. It is hardly surprising that, in line with similar international research, ‘social [...]

What was hot on the web this week? Get up to speed on the latest trends, news and services with some of our favorite new stories. Google Maps Launches 3D Photo Tours To Fly You Around Famous Landmarks St. Mark’s Basilica (Italy) Google has given life to more than 15,000 landmarks across the world with [...]

The subject of online influencer marketing often raises questions amongst marketing professionals. How do you determine which persons have a strong voice on online platforms? How should you target them and what is the way to go in establishing a relationship with relevant influencers? Research by LEWIS PR shows that there is groundwork to be [...]

What was hot on the web this week? Get up to speed on the latest trends, news and services with some of our favorite new stories. Gmail Offering Analytics for Your Email Inbox    Google announced a new program called Gmail Meter that allows Gmail users to learn more about their inbox, from whether they’re [...]

As the name suggests, 4G is the fourth series in  and the successor to the well established 3G services available to most of us (although technically there is some debate about whether the current technology is actually ’4G’). The faster speeds and greater stability offered by 4G make it a tantalising prospect for many in [...]

Most corporate blogs fail to get off the ground. They only ever reach a paltry number of visitors per month and never achieve a consistent, sustainable amount of comments, subscribers, organic media attention, leads generated, talent attracted or other outcomes typical of a successful blog. There are many tips for creating a great corporate blog [...]