LEWIS 360° – The blog of global communications agency, LEWIS PR

We were delighted to be bestowed a Highly Commended in the Holmes Report’s annual ‘Best Regional Specialist Consultancy to Work For’ category, announced this week. These awards are an important accolade to take note of when you are deciding where to start, and nurture, your career. So, what is it that really makes the difference between a [...]

The following is an interview originally published on Gorkana. Chris was speaking to Gorkana’s Celina Maguire. After 17 years of consecutive growth off the back of establishing a network of 25 offices with 350 staff around the globe, LEWIS PR founder Chris Lewis is inching closer to his vision of being able to challenge the dominance of [...]

It’s not news (no pun intended) that the world is changing and this is having an impact on the global media landscape. The political and economic changes in a country have an immediate impact on the media and the role of journalists. It can also be argued that due to globalisation and social media, the [...]

When it comes to the legal issues surrounding social channels, many of us can feel at best inadequately prepared, or at worst it’s not in our remit. The latter is, of course, a dangerous attitude to have. As the countless brands, corporations and celebrities who have fallen foul of a #fail comment, ‘doh’ campaign and [...]

We launched the first issue of Kupambana eMagazine back in December. Kupambana Magazine is the publication for The Kupambana Foundation. The magazine strives to be creative inspiration for communication professionals and the contentcomes as much from this artistic community as it does from the world of communications. If you have already read it then great – [...]

Today we announced the global roll-out of our digital marketing brand, LEWIS Pulse. LEWIS Pulse teams now exist in six hub cities, as well as two digital production units in Eastern Europe and India. They share the same best practices and are able to support other offices in their region with a wide range of digital [...]

I’m leading a session this Thursday to discuss just that question. And could there be a more appropriate venue than BBC HQ to consider whether brand journalism should be welcomed as a new investment into the media industry or whether it should be banished to the shadows of spin? Brand journalism is not new but [...]

It is no secret that during budget-planning season, marketing teams are often faced with the challenge of how to achieve more with less. In these time of austerity there is an increased scrutiny of marketing budgets. So it is no surprise that every dollar, pound or euro allocated toward marketing efforts needs to be attributed [...]

Two hundred yards away from my office, behind a typical London red brick façade, something extraordinary is happening. In rooms full of natural light, a young woman is pouring molten brass onto the floor. It resembles a puddle. A young man is attaching an old TV to a medical trolley. Another is arranging a composition [...]