LEWIS 360° – The blog of global communications agency, LEWIS PR

This was one of the main messages from the speakers at the LEWIS Social Media Summit yesterday. We were joined in a packed auditorium by expert speakers from Omniture, LinkedIn, TechTarget, IDG and our very own Client Services Director, Jon Silk. Jon made it very clear that PR and SEO can not work in isolation. [...]

Tomorrow's LEWIS Social Media Summit still has a few places left. Join marketing and PR professionals from brands including AOL, HTC, Juniper, Kaspersky, Lexmark, MessageLabs, Oki, Siemens & Symantec for networking and presentations. The line-up includes six speakers from Omniture, LinkedIn, TechTarget, IDG and new media age, discussing optimisation of content and how marketers can [...]

In today’s rapidly shifting media landscape, PR campaigns have the power to spread a company’s message to a larger audience than ever, at a fraction of the cost of other marketing methods. Implementing a global strategy that takes into account cultural considerations and maximises ROI has never been more important, in order to maintain consistency [...]

Our ‘PRing the PR’ industry forum on Tuesday in the LMC was one of our most ambitious events to date, with a line up of five speakers, including Virgin and Citrix, and a challenge to fill the auditorium for an hour and a half of presentations. I’m delighted to say we had a great turnout, [...]

Our latest Industry Forum event in London has just kicked off… "PRing the PR", held in our LEWIS Media Centre, sees the following high profile speakers talking about their relevant areas of PR expertise: Nick Fox, director of financial communications, Virgin GroupStrategic not peripheral: how PR should not only be on the board agenda, but [...]

Whether you made it to last week’s The Media Accused event or not – you can view footage of the speakers and have your own say on ‘churnalism’ at the dedicated blog http://themediaaccused.blogspot.com

Last Thursday, LEWIS hosted an industry forum on the topic of ‘what makes national news?’. Three editors and journalists gathered in the LEWIS Media Centre to tell an audience of PRs where they so often go wrong, and advice on how to get it right. To view the full presentation please see the intro below [...]

Twelve, brave ‘green’ entrepreneurs pitched their ideas to members of The Sustainable Technology Group, at the LEWIS Media Centre in November. One of the entrepreneurs below won a month’s free PR from LEWIS Green. Can you spot which one? If you’d like to pitch your ideas to the Group at the next meeting in 2008, [...]

Last night the LEWIS Media Centre was more than chuffed to host the annual Paul Foot Award for Campaigning Journalism 2007, on behalf of Private Eye magazine. Ian Hislop, editor, compeered the  evening with characteristic quick wit. Seven journos were shortlisted for the Award, but in the end the judges decided to split the award [...]