LEWIS 360° – The blog of global communications agency, LEWIS PR

PR blog covering communications trends, social media and more

This Week in Social: YouTube Now Supports 360 View Videos

YouTube

This Week in Social brings you the latest news from the most popular social platforms, with some creative inspiration thrown in too. So, what’s been happening in the world of social this week? Facebook Facebook personality tags In a similar style to LinkedIn, Facebook is testing (in New Zealand) profile tags that users’ friends can […]

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A Day in the Life of a Digital Marketer

Digital Marketing Multitasks

I don’t know about you, but when I tell people I’m in digital advertising most of them say something to the effect of, “Oh that’s cool…so what do you actually do?” Here’s the short answer: writing, designing, consulting, advising, coding, project managing, reporting, tweeting and posting. Digital marketing is a short phrase that encompasses a […]

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This Week in Social: Facebook Introduces ‘Secret’ Videos

facebook_newsfeed

This Week in Social brings you the latest news from the most popular social platforms, with some creative inspiration thrown in too. So, what’s been happening in the world of social this week? Facebook ‘Secret videos’ on Facebook It was recently announced that Facebook pages are now able to post ‘secret’ videos with the introduction of […]

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This Week in Social: Happy #WorldEmojiDay

Emoji Day

This Week in Social brings you the latest news from the most popular social platforms, with some creative inspiration thrown in too. So, what’s been happening in the world of social this week? Twitter New data dashboard A new data dashboard has been rolled out on the Twitter platform to help users manage their data. […]

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This Week in Social: Brands Get Creative With #TubeStrike

Tubestrike

This Week in Social brings you the latest news from the most popular social platforms, with some creative inspiration thrown in too. So, what’s been happening in the world of social this week? Facebook Facebook updates that you really want  After another revamp of the Facebook News Feed the platform now allows you to filter […]

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This Week in Social: Twitter Launches New Ads Button

twitter app

This Week in Social brings you the latest news from the most popular social platforms, with some creative inspiration thrown in too. So, what’s been happening in the world of social this week? Facebook Facebook wants to be your favourite Internet TV Facebook has announced an algorithm change to its newsfeed, utilising its big data on what […]

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This Week in Social: Twitter Expands Shopping Experiences

Twitter Collections

This Week in Social brings you the latest news from the most popular social platforms, with some creative inspiration thrown in too. So, what’s been happening in the world of social this week? Facebook Facebook’s photo app will not be available in Europe Facebook launched Moments app in the US this week, which allows users to […]

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The Big Picture 2015: Connecting Social to Sales in B2B

Social-selling

In this blog series we bring you the highlights from our recent Big Picture 2015 event on B2B digital trends. During their fireside chat, Tiffany Williams, LinkedIn, and Gugs Sarna, Head of LEWIS Pulse UK, discussed how brands can connect social media to sales and maximise lead generation. 75% of B2B buyers use social media […]

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This Week in Social: Pin Your Dream

pinterest

This Week in Social brings you the latest news from the most popular social platforms, with some creative inspiration thrown in too. So, what’s been happening in the world of social this week? Facebook Trends Update Expect to see a change in the way Facebook displays trending topics very soon. The platform is categorizing trends […]

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