LEWIS 360° – The blog of global communications agency, LEWIS PR

PR blog covering communications trends, social media and more

This Week in Social: Twitter Launches New Ads Button

twitter app

This Week in Social brings you the latest news from the most popular social platforms, with some creative inspiration thrown in too. So, what’s been happening in the world of social this week? Facebook Facebook wants to be your favourite Internet TV Facebook has announced an algorithm change to its newsfeed, utilising its big data on what […]

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This Week in Social: Twitter Expands Shopping Experiences

Twitter Collections

This Week in Social brings you the latest news from the most popular social platforms, with some creative inspiration thrown in too. So, what’s been happening in the world of social this week? Facebook Facebook’s photo app will not be available in Europe Facebook launched Moments app in the US this week, which allows users to […]

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The Big Picture 2015: Connecting Social to Sales in B2B

Social-selling

In this blog series we bring you the highlights from our recent Big Picture 2015 event on B2B digital trends. During their fireside chat, Tiffany Williams, LinkedIn, and Gugs Sarna, Head of LEWIS Pulse UK, discussed how brands can connect social media to sales and maximise lead generation. 75% of B2B buyers use social media […]

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This Week in Social: Pin Your Dream

pinterest

This Week in Social brings you the latest news from the most popular social platforms, with some creative inspiration thrown in too. So, what’s been happening in the world of social this week? Facebook Trends Update Expect to see a change in the way Facebook displays trending topics very soon. The platform is categorizing trends […]

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What Does the Future Hold For Google Plus?

google_plus

Google Plus has been declared dead more often than Facebook changes its privacy policies. According to Bradley Horowitz, Vice President at Google Photos and Streams, ‘Google Plus is not dead.’ He said this in an interview with Steven Levy ahead of the Google’s 2015 I/O developer conference. There were a lot of exciting announcements at the conference, especially the platform changes […]

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This Week in Social: GIFs on Facebook

Facebook

This Week in Social brings you the latest news from the most popular social platforms, with some creative inspiration thrown in too. So, what’s been happening in the world of social this week? Facebook GIFs are finally working on Facebook Facebook is now allowing GIFs from other websites to play properly. All you need to do […]

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The Big Picture 2015: B2B Marketing Holds the Key to Sales Growth

Digital big picture

Last week we hosted our second ‘Big Picture 2015′ event. Expert speakers included: Rick Jones, Head of Client Development, Google’s DoubleClick; Tiffany Williams, Global Account Manager, LinkedIn; Sylvia Jensen, Senior Director EMEA at Oracle Eloqua; and Roy Jacques, EMEA Managing Director, Sysomos. They were joined by our own experts Simon Butler and James Smee, co-Founders of Purestone and Gugs Sarna, Head of […]

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This Week in Social: Searching Google for Tweets

Social Media

This Week in Social brings you the latest news from the most popular social platforms, with some creative inspiration thrown in too. So, what’s been happening in the world of social this week? Here’s the lowdown: Facebook  Talk of businesses making contact via WhatsApp Earlier this week, Facebook said it could allow businesses engage with […]

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